Je copie/colle ici ces réflexions intéressantes sur la publicité :

• « Stop talking about "content blocking". It's always been about ad/tracking blocking. Apple just couldn't say so. »
• « Content is not inherently good or bad" but it's inherently political. I don't want unsollicited content. »
• « Let's also talk about "targeted advertisment". It's never well-targeted, it's mass-sent acknowledging 1% click is enough for ROI. »
• « The direct consequence is that web marketing acknowledge and accepts ads are pollution 99% of the time. This is unacceptable. 99% FFS! »
• « Well-targeted ads should sometimes decide there is no good ad for someone and serve none. Never heard of this happening; we know why. »

Bien dit.